Thursday, September 8, 2022
HomeBankThe spirit of service – Unbiased Banker

The spirit of service – Unbiased Banker


Picture by Chris Williams

This month’s Unbiased Banker focuses on budgeting points with a particular emphasis on the ICBA Nationwide Group Financial institution Service Awards. With that two-pronged focus, I can’t assist however take into account the connection between our position of service and the influence regulation can have on our very capacity to serve.

Inherent to our enterprise mannequin is a ardour to assist our communities, one that enables for flexibility to satisfy the person wants of our prospects. On the opposite finish of the spectrum, rigidity is intrinsic to regulation. That pressurized relationship always wants calibration to make sure that our prospects and communities stay the precedence, and regulators and legislators want to know that regulatory constraints typically restrict a neighborhood financial institution’s capacity to assist its prospects.

For instance, there’s so much being mentioned concerning the overdraft guidelines, how they are going to get written and what impact they are going to have on the communities we assist. Overdraft is a service we offer to our prospects—one that’s clearly disclosed and articulated—and our prospects select to derive worth from it. Overzealous regulation will restrict a product particularly designed to guard their pursuits.

Doing what’s proper for our prospects stays our chief precedence and our tenet, and there’s actually a lot we will do outdoors of our banking companies to make that occur.

Group banks stand out in right this moment’s monetary companies house as a result of our enterprise mannequin is determined by an ecosystem the place the financial institution solely advantages when prospects do.

Simply have a look at this 12 months’s Nationwide Group Financial institution Service Award recipients. American Financial savings Financial institution in Honolulu runs the Kahiau Giving Marketing campaign to learn native nonprofits. First Group Financial institution of the Heartland in Clinton, Ky., began its Make a Distinction Program with the aim of supporting foster kids and has expanded it to not solely improve that imaginative and prescient but additionally to include an added neighborhood service focus every month.

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The place I’ll be this month

I’ll be attending the Group Bankers of Georgia Annual Conference and persevering with to advocate for neighborhood banks right here in Washington, D.C.

These honorees exemplify the spirit of neighborhood banking, one which we stock with us in our on a regular basis actions on behalf of our communities.

Group banks stand out in right this moment’s monetary companies house as a result of our enterprise mannequin is determined by an ecosystem the place the financial institution solely advantages when prospects do. That’s why ICBA focuses a lot of our work on telling these tales to legislators and regulators, ensuring they perceive how neighborhood banks present up for his or her communities. They should see that we care for these we serve.

That’s why I can say with confidence that regardless of the regulatory pressures that come to bear, we’ll proceed to thrive. And since we lead with a spirit of service and a give attention to doing the best factor by our prospects, our communities will flourish as effectively.


Rebeca Romero Rainey
President and CEO, ICBA
Join with Rebeca @romerorainey



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