Tuesday, July 19, 2022
HomeLife InsuranceDirect Advertising and marketing Supervisor

Direct Advertising and marketing Supervisor


About Sproutt

Sproutt is a brand new type of life insurance coverage firm that rewards folks that handle their lives with the very best buyer shopping for expertise and highest worth with regards to out there protection and charges. Based mostly on Sproutt’s High quality of Life Index, which makes use of way of life information to higher classify clients’ well being and way of life, qualifying clients can purchase life insurance coverage fully on-line and with no medical exams.

 

Duties

  • Handle Sproutt’s conventional advertising channel, creating partnerships and junk mail packages to generate visitors for our direct-to-consumer channel.
  • Conduct market analysis to seek out solutions about client necessities, habits and developments for all times insurance coverage 
  • Brainstorm and develop concepts for inventive advertising campaigns
  • Help in outbound or inbound advertising actions by demonstrating experience in varied areas (content material growth and optimization, promoting, occasions planning, and many others.)
  • Liaise with exterior distributors/carriers to execute promotional occasions and campaigns
  • Help in analyzing advertising information (marketing campaign outcomes, conversion charges, visitors, and many others.) to assist form future advertising methods
  • Undertake particular person duties of a advertising plan as assigned

 

Necessities

  • Confirmed expertise as advertising supervisor, specialist or comparable position
  • Thorough understanding of selling components (together with conventional and digital advertising similar to search engine marketing/Social media and many others.) and market analysis strategies
  • Demonstrable expertise in advertising information analytics and instruments
  • Strong laptop expertise, together with MS Workplace, advertising software program (Adobe Inventive Suite & CRM), and functions (Internet analytics, Google Adwords and many others.)
  • Information of HTML, CSS, and internet growth instruments (e.g. Dreamweaver) desired
  • Nicely-organized and detail-oriented
  • Distinctive communication and writing expertise
  • Industrial consciousness partnered with a inventive thoughts
  • BSc/BA in advertising, communications, or equal work expertise
  • Expertise within the life insurance coverage vertical

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